The Level
In This Issue: We discuss this month's audit of Amanda Goetz’s business and what we've learned, sharing all the details about how to help her reach $50K MRR by the end of the year! Whatever stage of business you find yourself in, learn what to stop, start and how to apply it all. |
Hi Reader,
Here are the latest updates on our journey to $50K MRR with Amanda Goetz 🎉
For those just tuning in, Amanda quit her job last September and has grown her business to $12K MRR on her own. She's partnered with Level Up Creators to go even higher!
And after a one-month audit, A + I (see what I did there) got down to biz with 3 things to:
🚫 STOP
🪴START and
how YOU 🫵 APPLY it all.
1. Lead Magnets = Your free digital assets given in exchange for someone’s email address.
🚫 STOP: Everyone accessed Amanda's world through a single entry point, which is not diverse enough to accommodate her varied audience.
🪴 START: 4 new landing pages with unique lead magnets, all promoting the 4 painful problems she is solving and the solutions she offers.
🫵 YOU: Consider your lead magnets.
- What issues keep your audience up at night? What solutions are they searching for?
- And how can you specifically meet them?
2. Tailored Nurture Sequences = Automated emails sent to potential customers who have visited your website but have not yet made a purchase.
🚫 STOP: Promotion in Amanda’s funnel was happening solely through the weekly newsletter.
🪴 START: We created a list of nurture / abandonment sequences to learn more about what Amanda’s audience need and determine how to remind them of the solutions she offers.
🫵 YOU: Develop different lead magnets for various segments of your audience. This could include:
- A free eBook or guide
- A series of tutorial videos
- Access to a private webinar or workshop
🤔 Want to get ahead + create on-brand content without burnout? Learn how AI helps get your creativity flowing. |
3. Sustainable Growth = The ability to grow your business over time without burning out.
🚫 STOP: Amanda’s core product was structured so that the more people engaged, the more time it cost her. This pathway to growth is unsustainable.
🪴 START: Rethink her product and service offering to serve the needs of her community members within specific time availability.
🫵 YOU:
- What amount of productive time do you have available?
- Reconsider product and service offering so that you can grow sustainably.
Follow Amanda Goetz and these proven steps = growing your biz with confidence + clarity.
And please reply with specific q's you have for me or Amanda G.
We’ll answer them this week in our webinar!
Looking forward to it,
- Amanda
