The Level #75

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Hey %FIRSTNAME|TITLECASE%,

Ever hit a wall in your business? 

You've worked tirelessly to reach what you thought was the summit—the point where everything would finally click—only to discover it's just a false peak with another climb ahead. According to a study by Startup Genome, about 70% of startups pivot their business model at least once before finding product-market fit. Why?

Because building a business that converts isn't a straight climb; it's a series of false summits that test your resolve. 

In this issue:

• Practical tips to overcome conversion plateaus
• Why the discomfort of rebuilding is necessary for conversion
• 3 tips to push through the transformation "dip"
• Free BONUS framework for a resilient business that converts 

GET THE FRAMEWORK →

3 Phases To a Converting Business

In our Frameworks That Convert series, the three-phase approach of the MRR Method™ is the foundational roadmap for restructuring your business into a conversion machine. 

Just last week at a mastermind, so many creators asked me where they should start to build MRR. These are the phases.

When implemented correctly, this framework doesn't just change your business—it transforms your conversion rates and creates predictable revenue growth. 

Phase 1: Plan 

This is where you audit everything, demolish what isn't working, and create detailed blueprints for what comes next. It's both exciting and deeply uncomfortable—you've torn down walls but haven't rebuilt anything yet. This includes completely reimagining your vision and mission (check out our FREE Creator Business Blueprint to help with this) as well as voice of customer interviews to confirm market fit. 

Phase 2: Build

Using your blueprints, you systematically construct the systems, offerings, and marketing infrastructure that will become your sustainable business. You also test and prove assumptions, iterate and sell your new offering while redesigning your digital footprint.

Phase 3: Optimize 

Here you fine-tune what you've built, run experiments, and make adjustments to maximize results. The foundation is secure, but you're still improving the details. This process of continuous, iterative work is business optimization...forever. 

Building on these fundamentals, let me show you a conversion strategy framework that works reliably in any market condition.

 →Get the Framework

BONUS: Get a FREE framework to build a resilient business that converts PLUS take a business resilience self-assessment, see your gaps, and take simple action steps that work.

ICYMI

Mighty Networks featured us as a case study. Take a look, the Mighty membership community could be right for your business. 

• Type: Feature Article
• Key Takeaway: Get the essentials for your membership community.

Next Week 

April's Frameworks That Convert series concludes with a practical system for the experiences your customers will return for—month after month.

Amanda 

P.S. Be sure to check here for your BONUS framework to build a resilient business that converts, no matter the conditions.