The Level #74

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Hey heyyy %FIRSTNAME|TITLECASE%,

Most creators are chronically undercharging.

You've mastered your craft, built an audience, and you deliver incredible results—yet you might price your offerings at a fraction of their true value. The reality is, most creators feel guilty about raising their prices, even when they're working at capacity and turning clients away. Why?

Because pricing isn't a math problem—it's a mindset problem.

Welcome back to The Level—where you get actionable steps to build your recurring revenue business.

In this issue:

• A 4-step framework for pricing strategy
• Breaking the emotional connection between your worth and your prices
• A FREE guide to value-based pricing

Why it matters: You can significantly increase your revenue without working more hours, attracting more clients, or creating new offerings—simply by charging what your expertise is genuinely worth.

MASTER YOUR PRICING  →

Your #1 Profit Lever

The secret to sustainable business growth isn't working more hours—it's strategic pricing based on the rare, non-substitutable, and inimitable value only you can provide.

When you understand this, you can:

• Attract clients who value results over discounts
• Create breathing room in your schedule by working with fewer, better clients
• End the cycle of burnout from overdelivering at undermarket rates

Your unique expertise has taken years to develop—why does it feel uncomfortable to charge accordingly? This discomfort is the exact signal that you're approaching appropriate pricing.

Many creators and subject matter experts struggle to charge appropriately because their skills come easily to them. They overlook both the years of expertise development and the transformative value they deliver to clients.

But here's how you can pull that #1 profit lever—with complete confidence.

 →Get the Framework

ICYMI

Check out my convo with attorney-turned-entrepreneur, Sam Vander Wielen, whose new book is about to be released "When I Start My Business, I’ll Be Happy."! 🙌

In this episode, Sam explains how to grow an engaged email list to 46K+ (without being spammy) PLUS how to create focused, profitable offers (instead of 17 scattered ones).

• Type: Podcast
• Key Takeaway: What it really takes to go full-time on your terms.
• Link: WATCH NOW

Next Week 

April's Frameworks That Convert series continues. I show you what separates thriving businesses from those that plateau.

Amanda 

P.S. Spots for our next MRR Accelerator cohort are filling quickly. If you're curious whether it might be right for you, book a call so we can have a conversation.