🏀 10 Seconds Left: Think Like a Champion, Not a Player
The championship game is tied with 10 seconds left. The coach calls timeout. In the huddle, what are you thinking? There's a clear difference between players and champions. The player thinks, "Don't miss." And even if they're scared, the champion thinks, "This is exactly where I'm meant to be." Maybe you can relate: playing not to lose vs. playing to win. As a creator or knowledge expert, this mirrors the exact transition you can make to become a successful CEO.
I know this transition intimately. By age 25, I was the textbook definition of a high-performance workaholic. I'd built significant success, was working 80+ hour weeks, and had tied my entire identity to my work. Diet Coke and coffee fueled my days; wine and margaritas helped me wind down at night. Then my health collapsed.
Almost overnight, I faced a new reality: astronomical medical bills, a young child to care for, and a body that simply wouldn't cooperate with my workaholic tendencies. I needed to replace my multiple-six-figure income while working just 20 hours a week instead of 80. This wasn't a choice—it was a necessity.
What I discovered during this crisis wasn't just a new way of working; it was a completely different way of thinking about work itself. I had to shift from being the star player doing everything myself to being the strategic coach designing systems that worked without my constant effort.
This transformation—from creator to CEO—became the foundation of the MRR Method™ we use with our clients today. And at its core, it's about four critical mindset shifts.
 →Yes, Enhance My Business Mindset
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